Ladies and Gents, it’s that time again. It’s that time to be sour and slightly acidic. Not that we like to bash anyone. We don’t. However there are certain paradoxes that should be pointed out as frequently as possible so that we can hope they will cease to exist. More so when we are talking [...]

What do you do when you’re faced with ridiculously huge tasks? Break them into smaller pieces and tackle one of them at a time. The Pomodoro Technique is also valid when talking about the Internet. Insanely amounts of information make for a necessity to thin them out. The Internet grows like if you’ve just dipped [...]

Women buy more stuff than men. Do you agree? Okay, chances are that you do, but have you wondered if that’s entirely accurate or is it just another one of those little socially confortable stereotypes? What’s true is that it’s a kind of social convention that women are more consumerists than men. That’s the story [...]

Facebook is the top trendsetter these days. A true revolutionary force that continues to mold the way we do digital marketing. By saying this I don’t mean that companies wouldn’t be as successful without Facebook. No. There are alternatives (better or not is a discussion for some other time); it all depends on which segment [...]

The good old SEO is dying. That’s right. I’m sorry to break this thing to you so poignantly, but it’s true. SEO by itself can no longer do jack. If you’re still hung up on the marvels of keywords, meta descriptions and all that ancient stuff, you’re down for the count, mister. What you need [...]

The battle has begun. Offline vs. Online Advertising. Who reaches more quickly and effectively the users hearts? Who cuts more costs and provides greater revenues? Who will win the battle of relevance? Know everything right below, as we put the two categories side by side.   Offline Advertising In Offline Advertising, they might try to [...]

Season greetings to you all! Christmas is almost here. That’s right. We can almost see the fat man coming down our servers with many gifts and good news for your good buddies right here at Adclick. But you’re probably wondering: What makes us so special that makes Santa climb down our digital chimneys? Well, Christmas, [...]